How To Increase Your WhatsApp Broadcast Messaging Limit?

Are you limited with the WhatsApp broadcast messaging? Or are you trying to communicate with customers on a larger level, but Meta restricts you from doing that? Don’t worry; in this article, we will tell you the ways how to increase your WhatsApp broadcast messaging frequency. Before diving into that, let’s understand what WhatsApp is broadcasting. And what are Meta’s frequency capping rules?

WhatsApp broadcast messages have a range of how many users can be targeted through messages over WhatsApp. Always remember that the limitation is on the number of users, not messages. Companies that surpass the limit can no longer send bulk messages on WhatsApp within a 24 24-hour window.

Let’s discover how to improve the WhatsApp broadcast messaging tier and fully use this conversation tool.

What are WhatsApp Broadcast Messaging Limits?

Whatsapp messaging costing depends on 24-hour message threads, which they refer to as ‘conversation’ between business and your clients. You can start these communications anytime, anywhere, to send either free-form messages or through one of the pre-approved Whatsapp message templates on your profile.

Then, every phone number can start a specific number of communications with consumers every 24 hours, which is called the messaging limit. This limit is everything about several conversations started by the business and called business-initiated communication. The window is initiated when you hit the first message to the client, and it reset 24 hours later.

These factors impact the messaging limit:

1. Phone Number Status 
2. Number Verification
3. Quality Rating

Is There Any Limit On WhatsApp Broadcast Messages To Be Sent?

Yes, with Meta’s new frequency capping rule, Whatsapp restricts sending broadcast messages. A user can receive only limited messages in a day. But with Getgabs, businesses would be able to send unlimited messages to an unlimited number of users.

But one thing to consider: what’s that?

To obtain an unlimited WhatsApp broadcast limit, you have to target the maximum tier limit.  You will have a limit of broadcast to 250 unique customers/day when your WhatsApp Business API goes live.

You will be required to follow a few steps to send messages to unlimited users. First, you have to update your Whatsapp broadcast limit from 250 to 1000 unique users/day. To update your WhatsApp broadcast limit from 250 to 1000 unique customers, you have to send messages to 1000 unique clients in 30 days.

Level of WhatsApp Broadcast Tiers Are There?

Overall, there are 4 levels of WhatsApp broadcast tiers:

1. Level  – When businesses can send only WhatsApp broadcasts to 1000 unique customers in a 24-hour slot. 

2. Level – Businesses can only broadcast messages to up to 10,000 unique clients within the 24-hour slot.

3. Level – Companies at this level are limited to sending broadcast messages to 100,000 unique consumers in the 24-hour slot.

4. Level  – When the businesses at the level can send an unlimited number of WhatsApp broadcast messages in a 24-hour slot. 

Imp – Any WhatsApp broadcast messages shared over the limit are lined up in the campaign and delivered automatically after 24 hours. There is always a workaround to restrictions. 

Let us help you with a few tricks on how you can legally increase your WhatsApp broadcast messaging limit.

Best Practices to Increase WhatsApp Broadcast Messaging Limit

The best practice to enhance WhatsApp broadcast limit is by being promoted to the next Tier. It can be done only if:

1. The quality rating should be high.
2. You have to send messages to at least half of the unique customers of your present WhatsApp messaging limit.

For example, suppose you presently have a limit of broadcast messages to about 1000 unique users/24 hours to update your Whatsapp messaging limit from 1000 to 10000 customers. In that case, you have to send messages to a minimum of 500 unique clients within a stable period of the next 7 days to upgrade to the next Tier.

Hence, if you are in Tier 1 and you send messages to 500 unique clients within the next few days, Meta will extend your messaging limit to 10k on the 8th day. Likewise, if you hit 500 messages on Day 1 itself, your broadcast limit will update to 10k on the second day itself.

Therefore, there are 5 ways to increase your WhatsApp broadcast messaging limit;

1. WhatsApp Business API

WhatsApp broadcasting for WhatsApp business API supports the organization in creating one-time, recurring broadcast marketing campaigns. It even allows them to build WhatsApp campaigns depending on client details and events. Having a WhatsApp Business Provider like Getgabs, organizations can develop personalized broadcast messages aligned to particular audience categories. Getgabs also provides robust analytics and reporting capabilities to monitor the performance of broadcast messages.

2. Ensure enough WhatsApp opt-ins

Organizations searching to enhance their WhatsApp broadcast limit must prompt more and more clients to join their WhatsApp list. Whatsapp opt-ins denote to user’s permission to show interest in an item or service and authorize a third party to engage them with more details. 

There are multiple ways to collect WhatsApp business opt-ins, including website, social media, SMS, emails during the booking time or while making a transaction, and sign-up forms, as we spoke earlier.

3. Optimize the quality

The most essential element of growing a WhatsApp business profile is optimizing quality and offering clients a hassle-free experience. Also with enhancing campaigns, companies must not settle on quality. 

There are a few things to consider by businesses:

• Make sure every message and campaigns adhere to the WhatsApp business e-commerce policy.
• Restrict buying phone numbers list for marketing goals. Send messages only to clients who have given consent to the WhatsApp list.
• Prevent spamming with consumers with irrelevant messages.
• Custom WhatsApp broadcasts messages and makes them priceless. Avoid long welcome messages and introduction messages.
• Create most WhatsApp broadcast campaigns by incorporating a call to action, formatting, and media. 
• Companies can also monitor the quality of their WhatsApp number in the messenger. There are multiple colors shown:

• Green = High Quality
• Yellow = Medium Quality
• Red = Low Quality

4. Stay compatible with broadcast messaging

Businesses cannot differentiate their WhatsApp Business profile by occasionally sending campaigns or messages via WhatsApp Broadcast.

To increase their account’s messaging capacity, businesses must consistently send increasing volumes of high-quality communications. They can design WhatsApp Broadcast campaigns for acquisition, conversion, and re-engagement scenarios; we will go into more detail about this in our upcoming lectures. 

5. Keep records of performance.

Messages sent using WhatsApp Broadcast are insufficient. Companies must also receive thorough reports on how well their campaigns are performing. It’s crucial to keep an eye on important metrics like conversions, clickthrough rates, and open rates. Future campaigns can use these metrics as a baseline.

Access to comprehensive analytical reports for recent WhatsApp Broadcast Campaigns is made possible by several WhatsApp Business API solutions.

Frequently Asked Questions

Q1. What is the number of contacts we can message using WhatsApp broadcasts?

A. WhatsApp allows sending messages to up to 256 contacts at the same time in a broadcast message. This function is catered to work efficiently to segment messages to numerous receivers at one time.

Q2. How to send WhatsApp messages to the group?

A. To send WhatsApp broadcast messages, follow the steps to > Broadcast module > choose Add broadcast to send bulk Whatsapp messages. After that, add the group name and select WhatsApp as the channel. Labels provide a simple method for instant sending targeted WhatsApp messages.

Q3. Is there any maximum message limit I can send in the broadcast?

A. As there is no certain limit on the number of messages you can send in WhatsApp broadcast, every broadcast message is limited to 256 receivers per send.

Q4. What is the Whatsapp messaging limit?

A. WhatsApp broadcast limit is the maximum number of contacts or receivers you can send messages per day using the broadcast feature.

Q5. Is it possible to increase the broadcast messaging limit for businesses?

A. Presently, there is only one direct way to enhance the WhatsApp broadcast limit apart from setting a maximum of 256 receivers per message. However, industries can expand other platforms and APIs for vast conversation.

Q6. Are there any limitations to follow while sending WhatsApp broadcasts?

A. Yes, WhatsApp has strict regulations regarding the use of broadcast messages. This is essential to make sure that receivers have given consent to you to receive your messages, avoid spamming them, and adopt WhatsApp’s terms of service to manage compliance and prevent account suspension.

Conclusion 

Increasing the WhatsApp broadcast messaging list needs to follow a stable, strategic, and data-driven approach, utilizing multiple features that WhatsApp business API has to provide to organizations. As some industries can target unlimited message limits owing to the attribute of campaigns and products sold, others suffer to also target 10k messaging limits.

That’s where Getgabs comes into the spotlight. 

At Getgabs, we guide enterprises to expand the potential of Whatsapp business API to run their broadcast campaigns and automated messages like order status alerts, customer support, etc, using every quality that API offers. It has supported breaking the code to target unlimited message limits for most customers, incorporating multiple brands.