How to Send Product Restock Messages on WhatsApp Business?

WhatsApp business has offered the business to notify their clients about product restocking. Sending product restock messages on WhatsApp enables the users to know the products are available to buy. But how does this work to notify the people? How to set up the product restock messages?

As running a shortage of products is a symbol that you have made multiple sales, it’s even a sign that you would not be able to serve the upcoming client requirements. Multiple people might be interested in a product and don’t check it on your website.

And when the product restocks, WhatsApp messages come into the picture. Having a growing number of sectors globally, including WhatsApp, this blog demonstrates why to send alert messages for product availability on WhatsApp and presents tips on how to do it effectively.

Comprehend how to use the most popular messaging tool to send in-stock alert messages and keep them updated on product availability. 

What is a Product In-Stock Alert?

A product in-stock alert message is that a business shares with customers to know the wanted product is back in stock list to buy. It notifies the users when the item is available for shopping. A back-in-stock alert message reminds the user for:

• Items that were out of stock but are now accessible to shop again.
• Earlier unavailable product variants but now added back to the stock.
• Products were on pre-order and backorder are now available to deliver.
• Limited stock or exclusive items have been added.
• Items were mostly bought and sold out faster but are now available in stock.

Multiple popular ecommerce brands like Amazon, Myntra, Flipkart, Tesla, and Nova offer the choice for clients to subscribe to product restock messages. It helps to bring the customer’s interest back to buy the item again.

Although, numerous businesses still depend on email messages to send product stock alert messages, apart from knowing the fact that email messages have low open rates of 17%. However, messaging via WhatsApp Business API is increasingly growing with an open rate of 99%, making it an effective and incredible method for sending stock alerts. 

4 Key Benefits of Sending Product Stock Messages on WhatsApp

In the current fast-paced digital era, industries are moving to bring out new innovative and effective marketing strategies to collaborate with their end-users. WhatsApp’s high open rates allow for a higher opportunity for clients to view and connect with product stock alert messages, fostering customer revenue. 

Below are the reasons to send product restock messages on WhatsApp; an effective way to alert the customers for added stock.

1. WhatsApp instant messaging tool

WhatsApp has been used widely and ranked 3rd among other social media platforms. It has more than 2 billion global users who spend around 19 hours per month on it. The feature makes it one of the most popular and advised tools to communicate with clients immediately and keep in touch with business.

2. High open rate

Whatsapp business API automated messages have the highest open rate of 99%. Compared to other platforms like Email, SMS, and WhatsApp, messages have higher open rates, which means businesses can expect good engagement with customers for business growth.

3. Higher CTR 

Email’s clickthrough rate of 10.29% compared with WhatsApp fosters an impressive conversion rate of 45-60%. It indicates that multiple people connect with a business’s content or ads. This higher WhatsApp CTR can bring increased traffic, conversions, and customer revenue for the business.

4. More conversational

The conversational behavior of WhatsApp marketing enables companies to set up a more personal engagement with their people. Consumers do not just get the product alert messages on WhatsApp. But also allowed us to start the conversation to learn more about the items. The function enables the clients to ask queries, seek discussions, and receive customer preferences from the company, helping out to make updated shopping decisions. 

However, to achieve all these things for your business, create an appropriate business strategy with WhatsApp Business.

How to Send Product Restock Messages on WhatsApp Business?

Businesses are allowed to follow up with customers using WhatsApp Business API. These are the customers who have shown their likes in your products. The process can be automated with a service provider like GetItSMS.

Below is the list of methods used to send product restock messages on WhatsApp Business to notify users. It makes sure the client would not miss any chance of product availability.

1. Send a restock timeline.

While adding the item back in stock, it’s required to offer positive leads with a timeframe when they can desire to be available again. By offering clients stock alert messages on WhatsApp business, you can easily manage the customer’s demands and avoid frustration. The method guide to create customer trust and show transparency or accountability in the business operation.

Consider an example to understand the process better:

Hi Charlie, 

We’re glad to see you have shown interest in our product. We’re happy to inform you that the product you were looking for has been added back to the stock. Please visit the website to shop for the item again. Thank you for being so supportive!

2. Send a restock notification.

An alert message shared on WhatsApp business is to notify the user when an item restocked they were shown interest is now available to shop. Sending such a message for the product restock grows the customer’s preference for the product and enhances sales opportunities. It drives to create a positive customer experience by offering timely updates and increasing customer satisfaction.

Check the WhatsApp template message for back-in-stock notifications:

Hey Sherlyn, 

A custom wallpaper is now back in stock with limited stock available. Add the product to your cart and enjoy shopping. Use the coupon for early shopping, ‘UPTO20,’ at checkout. 

3. Offer a discount on the restocked product. 

Another method is to give a discount on the restocked items with a discount code to prompt clients to buy the item. Users receive an in-stock message on WhatsApp and know the discount available on specific items. It makes them shop for the product because of a sense of urgency and motivates them to buy immediately. 

Giving a restock product discount helps to represent respect to clients who have been looking for the product available again. It even builds goodwill and a positive image for the company.

Check the example below to understand it better:

Hey Johnny, 

The Radiant blue short dress is restocked with up to 30% off. Use the code and shop now!

4. Offer shopping assistance on the restocked product.

While a client shows interest in an item, they may have queries regarding the product or need support with the shopping guide. By giving shopping assistance through WhatsApp chatbot or custom product preferences, businesses can offer clients the help they require to make informed decisions.

This strategy can guide you to create customer trust and describe that your business appreciates the needs and preferences. By going above and beyond to provide personalized shopping assistance, you can build a positive effect on the brand and enhance the chances of repeat shopping.

5. Take the order on WhatsApp

Apart from bringing clients to websites to complete their shopping and growing the sales cycle, they dive into impulse shopping by sending a checkout link directly on WhatsApp. By doing this, clients can complete their shopping within the messaging platform itself, enhancing the likelihood of a sale.

See the below tips to make a catalog to take orders over WhatsApp:

• Incorporate clear product names and descriptions
• Utilize high-resolution images that correctly explain the product
• Manage products into categories for easy browsing
• Include cost details of every product
• Make sure that product descriptions are updated and correct
• Offer detailed descriptions of payment and delivery options
• Continuously update the product catalog to show changes in inventory or costing
• Use checkout links to make the purchase process similar.
• Integrate with popular payment gateways to simplify payments for orders.

6. Add a ‘Notify me’ button and send a stock alert message.

An effective method for every e-commerce business is to add a ‘Notify me’ button on your e-commerce website. Sending back-in-stock alerts on WhatsApp and email helps to recapture the lost sales. The button will help to recover the leads and notify them immediately.

WhatsApp Message Templates for Product Back-in Stock

A creative WhatsApp message template for product restocking is a great way to recapture lost leads. Our Whatsapp template will notify the customers immediately, give a sense of urgency, and drive them to make a purchase.

1. Dear customers, 

Have you missed the chance to buy your favorite dress? Do not worry; the stock is back in inventory. Shop no before it stocks out again. Grab an exclusive offer with the product today! Click the button to shop now.

 

2. Hey! 

Grab your chance today. Black-colored pants are RESTOCKED with a good offer of up to 20% off. Buy now before you miss it!

 

3. Hello Julie,

The product you added to the cart last time is back in stock. Limited quantities are available only. Place your order today!

 

4. Don’t let the deal go out of your hands. Premium earbuds are now available in stock to buy. Use the gift code ‘DEAL20’ to get quick delivery today.

 

5. Hey Mathew, 

We listened to what you asked of us. Your most searched product is now available in our stock. Enjoy a 30% discount on the product for only 10 users. Be the one and buy it now. Offer valid till today! ‍Hurry up! 

 

Frequently Asked Questions

Q1. What is the product back-in-stock message?

A. A product in-stock alert message is that a business shares with customers to notify them that the product is back in stock list to buy. 

Q2. What are the WhatsApp message templates?

A. WhatsApp message templates are the pre-defined message formats used to communicate with clients, and they can be customized as per the business needs.

Q3. How does a product restock message helpful for the business?

A. With WhatsApp’s high open rates it allows for a higher opportunity for clients to view and connect with product stock alert messages, fostering customer revenue. 

Q4. Can WhatsApp chatbot guide the customer during shopping?

A. When a client shows interest in an item, the WhatsApp chatbot guides the users during shopping and makes informed decisions.

Q5. How can we send product restock messages to clients?

A. Businesses are allowed to follow up with customers using WhatsApp Business API to send them product restock messages. The process can be automated with a service provider like GetItSMS.

Q6. How to set up a product restock message for business?

A. Contact the team of GetITSMS, they will help to create your message templates and how to compose the product restock message in easy steps.

Conclusion

Sending product restock messages on WhatsApp on time allows customers to purchase items that are momentarily out of stock, saving them from irritation and lost chances. This is advantageous for both customers and businesses.

WhatsApp Automation can be useful in this situation. Retailers can lower the possibility of human error and guarantee that alerts are sent on time and reliably by automating WhatsApp’s back-in-stock messages.

By eliminating the need for human messages, businesses may save time and money by automating restock alerts using the WhatsApp Business API.

In order to provide better and more rapid back-in-store notifications on WhatsApp, Getgabs offers further support and functionality to the WhatsApp business API.